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The Social Media Glossary
0 Comments | Posted by Cheriana in Facebook, Social Media Marketing, twitter
I recently came across a very interesting article posted by JournalStar.com entitled “Social Networking Glossary”. While a useful resource for basic information on social networks in general, a novice on the social networking scene might have a little trouble distinguishing the real meanings of each definition. I went ahead and created my own version of the Social Media Glossary and posted it below. It focuses mainly on Twitter and Facebook – but don’t worry – more social networks are to come!
General Social Networking Terms
RSS
A group of related feed formats used to publish frequently updated works including blog posts, facebook profile activity, twitter “tweets”, and audio and video clips in a standardized text format. It aggregates content so it’s easily organized by mobile devices and web pages.
Example: Click on the RSS link in the navigation of this blog and you’ll get a text feed of every post we add – sent anywhere you want it – your iGoogle, Google reader, mobile phone are just a few of the options!
Tag
Marking a photo, video, blog post, facebook post or twitter tweet with text that identifies it.
Example: I’ve tagged this blog post with social media, facebook, twitter, rss, and social media glossary. These tags let the user know what the blog post focuses on and helps with SEO.
Cyber campaigning
Using web sites like Facebook, Twitter and other social networking sites for election or promotional strategy.
Leveraging
Using a social media site to a company or candidate’s full advantage to add personality and pull in users.
Group
A page on facebook created by bands, companies and other organizations to promote their activities and interests.
News feed
Highlights what’s happening in your social circles on Facebook.
Live Feed
A real-time display of posts and other actions taken by the groups and friends you’re connected with on Facebook.
Social ads
A way to drive traffic to a web page by connecting with their Facebook page.
Fan
A person who has “become a fan” of a page because he or she likes what it represents.
Friend
A person that has requested to become a friend of your profile on Facebook to connect and share information. This allows them access to your Facebook wall, info and photo tabs and anything else you choose to share.
Hashtags
A way to unite global Tweets around a particular topic or community. For example, when you search #LNK in Twitter, it links you to people posting in Lincoln.
TweetDeck
A personal browser to connect a person with his or her contacts across Twitter, Facebook and more to show everything a person wants to see at once, so he or she can stay organized and up to date.
