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	<title>That&#039;sUs.com Blog &#187; branding social media summit</title>
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		<title>Southwest Airlines Soars with Social Media Strategy</title>
		<link>http://thatsus.com/blog/2009/10/southwest-airlines-soars-with-social-media-strategy/</link>
		<comments>http://thatsus.com/blog/2009/10/southwest-airlines-soars-with-social-media-strategy/#comments</comments>
		<pubDate>Thu, 15 Oct 2009 20:25:51 +0000</pubDate>
		<dc:creator>Steven</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[MySpace]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[branding social media summit]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media summit]]></category>
		<category><![CDATA[southwest airlines]]></category>

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		<description><![CDATA[Paula Berg, director of emerging technologies for Southwest Airlines, was the keynote speaker at the University of Wisconsin-Whitewater/Comet Branding Social Media Summit Wednesday. More than 20 social media strategists and public relations professionals, including Berg, shared insights on how their companies are using Twitter, blogs, Facebook and other social media tactics to reach their strategic public [...]]]></description>
			<content:encoded><![CDATA[<p>Paula Berg, director of emerging technologies for Southwest Airlines, was the keynote speaker at the University of Wisconsin-Whitewater/Comet Branding Social Media Summit Wednesday. More than 20 social media strategists and public relations professionals, including Berg, shared insights on how their companies are using Twitter, blogs, Facebook and other social media tactics to reach their strategic public relations and marketing goals.</p>
<p>You can watch footage from the event <a href="http://www.youtube.com/watch?v=PM-Bt66MTss">here</a>.</p>
<p><a href="http://www.biztimes.com/bubbler/2009/10/15/">Source</a></p>
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