Facebook and Twitter have always been a great way to keep in touch with friends and now workers are using Facebook to stay connected with their coworkers as well as promote the company they work for.
A report by IDC pointed to a survey of workers that showed 57% of them used social media at least [...]

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Creativity and ingenuity usually lead to success in Social Media campaigns, but sometimes you can be creative and successful by going old school. Volkswagen is doing just that by bringing back the old “Punch Buggy” game. Remember it? Every time you passed a VW Beetle on those long family road trips you and your little [...]

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Marketing to the general public and marketing to other businesses are obviously two different animals. Not only is this because the two groups are looking for different services and products, but also because they look for those services and products in different places. The same can be said about social media marketing. In order to [...]

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While the economy may be in rough shape, businesses have found ways to beat expectations and make it through the Holidays thanks in part to social media. Nearly half of all U.S. retailers said before the holiday season began that they planned on increasing their use of sites like Facebook and Twitter in hopes of [...]

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Imagine a time before social media ruled the world, before you were updated with a never ending feed of Facebook and Twitter updates from your friends, before you posted those glittery Myspace comments, before you accidentally sent those embarrassing photos to people at work because you didn’t know how to use email… OK maybe not [...]

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Love fine crafted beers? Love social media? You need to head over to TheBrewCrew.com and check out the newly launched site. The Brew Crew consists of  beer aficionados who live, work and love beer in Central Florida, specifically Orange, Seminole, Osceola, Lake, Polk and Brevard counties.
At TheBrewCrew.com you can check out the recommended beers of [...]

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As it nears the end of the year, many companies are re-evaluating their budgets and planning for the coming year. We’ve seen a huge increase in companies embracing the Social Media phenomenon and many of them may be reconsidering if it’s the right choice for them.  Are they spending their marketing budgets wisely?How can they [...]

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According to digital analyst comScore social media continues to have a big impact on holiday spending. Online spending has been hitting record highs this holiday season as more people are taking advantage of the convenience it offers and the discount promotions they find through social media. Between
December 4th and 7th 13% of respondants to comScore’s [...]

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Soon there will be another way to get your word out there into the world using a social media site that we’re all already familiar with. In about 2 months Bing will begin integrating Facebook updates into search results. Now before you go and say “Woahhh….what about my privacy???” (because while you’ll tell all of [...]

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The big guns in Hollywood have begun using social media sites such as Twitter and Facebook to generate interest in upcoming films and drive people to the box office.
“Paranormal Activity”, a low budget horror film, used a grassroots internet campaign including a “Tweet Your Scream” promotion and became a surprise box office hit. The film [...]

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